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Tips and tricks to write SEO-friendly blog posts in the...

Writing a well structured blog post and an SEO-friendly blog post at the same ti...

Why does having insights across multiple LLMs matter fo...

Search today looks very different from what it did even a few years ago. Users a...

What is the open web?

The open web is the part of the internet built on open standards that anyone can...

New to Yoast SEO for Shopify: Enhanced pricing visibili...

We are excited to announce an update to our Offer schema within Yoast SEO for Sh...

Recap: The January 2026 SEO Update by Yoast

The January 2026 SEO Update by Yoast is part of our monthly webinar series cover...

What is NLWeb (Natural Language Web)?

Natural language is quickly becoming the default way people interact with online...

Update or delete? Cleaning up old content on your site

Sometimes, content on your website becomes irrelevant or outdated and you need t...

Canonical URLs: definitive guide to canonical tags 

The canonical URL allows you to tell search engines that certain similar URLs ar...

What is search intent and why is it important for SEO?

SEO is a way to drive more traffic to your website. By ranking high on Google, y...

SEO Update by Yoast November 2025 edition recap

SEO never stands still, and neither do we here at Yoast. In our November 2025 ed...

New to AI Brand Insights: Scan your brand visibility in...

Today, we’re rolling out an improvement to Yoast AI Brand Insights, part of the ...

Site Kit by Google insights now available for all Yoast...

Since its launch in June we have been rolling out our integration with Site Kit ...

Why you should use synonyms and related keywords

Search engines have become significantly more intelligent than they were in the ...

What are permalinks? How to optimize them for SEO

If you’re planning to build a website or publish a blog post, you’ve probably he...

Introducing the new SEO Task List in Yoast SEO

Doing SEO well often means knowing what to focus on and when to do so. That is n...

Word count and SEO: how long should an article or page be?

Word count is not a ranking factor in itself, but it still plays a significant r...