Yoast

How to use headings on your site

Headings structure your content for both readers and search engines. They help u...

What is link building in SEO?

Link building is the practice of earning links from other websites to your own. ...

What is a redirect? Types, how to set them up, and impa...

Ever clicked a link and landed on a “Page Not Found” error? Redirects prevent th...

The December 2025 edition of the SEO Update by Yoast: A...

Missed the final SEO Update by Yoast of 2025? Our in-house principal SEOs, Carol...

How to craft great page titles for SEO?

Writing strong page titles is one of the simplest and most impactful SEO optimiz...

The 2025 SEO wrap-up: What we learned about search, con...

SEO didn’t stand still in 2025. It didn’t reinvent itself either. It clarified w...

Site Kit by Google integration available for all Yoast ...

This first release of 2026 brings Site Kit by Google insights into your Yoast SE...

New: Track brand visibility in Gemini with Yoast AI Bra...

Yoast AI Brand Insights now lets you track how your brand appears in Google’s Ge...

SEO in 2026: Key predictions from Yoast experts

If there’s one takeaway as we look toward SEO in 2026, it’s that visibility is n...

Yoast vs Rank Math: Choosing the right WordPress SEO pl...

Selecting an SEO plugin for your WordPress site is one of the most important dec...

Transition words: why and how to use them

Using transition words in your writing can help you enhance the readability of y...

What is SEO (Search Engine Optimization)?

Do you have a website or are you thinking about creating one? And do you want to...

Ecommerce SEO: how to rank higher & sell more online

People are making more purchases online, whether from home on a laptop or on the...

What is Shopify and why choose it as your ecommerce pla...

Shopify is one of the most impressive internet success stories. According to Bui...

The beginner’s guide to SEO reporting

When you work on your site’s SEO, reflecting on those efforts should be part of ...

Turning data into actionable insights: a data-driven SE...

Modern SEO is all about data. Rankings can change overnight, user behavior as we...